Posted by Luciana on 5 November 2011 | Filed under Melancholia | Leave a Comment

Madman Australia unveiled their new and dynamic (literally) poster advertisement for what could be their biggest release in Australia this year. von Trier’s latest from Cannes hits cinema nationwide on 15 December and the poster itself captures the quiet desperation and tension prevalent in the film itself.

The stunning animated poster features the provocative director Lars von Trier alongside the outstanding ensemble cast which includes Kirsten Dunst, Charlotte Gainsbourg, Kiefer Sutherland, and Alexander Skarsgård.

In addition to the motion poster, Madman Entertainment have also created a 2-minute ‘making of feature where Madman Art Director demonstrates the steps taken to produce the
motion poster and discusses the creative concept including the unorthodox inclusion of von Trier.

Check it out below (with sound) !




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